4 Practical Tips for Naming Your E-commerce Business

Does the name you give to your E-commerce business really matter? Honestly, having the right answer to this question is key to the success of your E-commerce business. Let’s consider the following statistics on E-commerce by Statista, one of the leading statistics companies on the Internet: • In 2013, worldwide B2C E-commerce sales amounted to…

Work5ters: The Wonder App That Helps You Love Your Work

Hello, dear reader! Wouldn’t you love a tool that helps you love your job? Then, you would become more productive, more needed, more respected and, of course, happier! Isn’t it? To help you achieve all these, we recently interviewed a self-taught programmer and web designer, Deo Kalule, who has developed an awesome app to make…

What Is Your Business Name Communicating?

Do you know your business name is always communicating a message? Just as an average person’s name is not a mere means of identification but a medium of communication, so also a business name is a medium of communication. One of the determining factors for a business’ success is how well one can communicate its…

3 Reasons You Shouldn’t Choose a Bad Business Name

It is rightly said that a business name is the extension of that business. And while naming a business may be such an herculean task, coming up with a bad (or poor) name may be harmful to your business rather than being helpful. Below are 3 reasons you shouldn’t choose a bad business name. 1.…

One Fact You Should Learn from LinkedIn about Brand Naming

Today, LinkedIn has over 400 million members! What is the magic? Several great factors are definitely responsible for the company’s huge success. However, the company’s brand name, LinkedIn, is, no doubt, one of these factors. How do we mean? The overall vission of LinkedIn is to connect all professionals from all parts of the world…